Building credibility for builders, makers, and doers.
At Storyteller Studios, I create websites for industrial and trade-based companies that are built to perform. My approach turns complex services and technical capabilities into clean, credible online experiences — designed to drive inquiries, attract contracts, and communicate expertise with authority.
Each project begins with strategy and ends with a website that’s both beautiful and built to convert.
Featured Project: Diamond Truck Equipment
Industry: Commercial Vehicle Outfitting
Scope: Web Design, Copywriting, Photography Direction, SEO Optimization
The Challenge
Diamond Truck Equipment had a reputation for quality craftsmanship, but their existing website didn’t reflect it. Outdated visuals and a confusing navigation structure made it hard for customers to understand their full service range — from custom truck builds to hydraulic installations.
They needed a professional website that could:
Present their technical capabilities clearly
Highlight their craftsmanship and project diversity
Generate quote requests and build client trust
The Solution
I completely restructured the site around user experience and clarity.
The homepage anchors their credibility with clean navigation, and a concise “Built for Performance” headline.
Service pages were rewritten and redesigned with SEO-driven copy and visual hierarchy that guides users from curiosity to inquiry.
Every page features strategic calls-to-action, directing visitors to quote forms and contact pages seamlessly.
My Process
Discovery & Strategy — Define audience, brand position, and core goals
Design & Development — Build a modern, responsive website with user-first navigation
Refinement & Launch — Optimize for SEO, accessibility, and performance
Support & Growth — Ongoing maintenance, analytics, and content updates
The Storyteller Studios Difference
Industrial websites deserve more than templates and jargon. My process combines visual design, brand storytelling, and technical optimization — transforming hardworking businesses into modern, trustworthy online brands.